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Project Overview:

The “Space Chapter” tells the story of ThinkPad’s collaboration with China’s Antarctic research team, showcasing the historical periods from marine life, the age of dinosaurs, the agricultural era, modern cities, to the evolution of glaciers. ThinkPad’s technology supports the team’s exploration through time.

Creative & Design Highlights:

By interpreting different historical periods, we combine technology and natural history, highlighting ThinkPad as a crucial tool in cross-era exploration. The animation beautifully captures the evolution of both nature and technology.

Execution & Process:

Using 3D modeling and rendering, we recreated scenes from various historical periods. Each period is carefully designed to emphasize ThinkPad’s groundbreaking technology and its role in every era.

Market Positioning & Impact:

This project appeals to audiences interested in technology, history, and the future, highlighting ThinkPad’s timeless innovation and its powerful capabilities across different eras, reinforcing the brand’s futuristic and influential image.

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